Keeping an eye on your competitors’ IP strategies is essential but are you letting FOMO (Fear of Missing Out) dictate your IP approach? That’s where things go off track.
One of the most common mistakes we see is companies using portfolio size as a KPI. When they notice they have fewer patents than their competitors - especially market leaders - they shift into a reactive “arms race” mode, driven more by FOMO than strategy.
As the founder of SCR Innovation and someone who has managed IP at the highest level, I’ve had the privilege of engaging in countless collaborations. But amidst the legal frameworks and patent intricacies, there’s an often-underestimated force - the human factor.
Why People Matter in IP Collaborations
Time-Starved Minds and IP: Understanding how busy professionals react to IP disclosures is pivotal. Sometimes, it’s not disinterest - it’s the relentless ticking of the clock.
Decoding IP Jargon: A partner who can demystify IP language into plain business speak is invaluable. They bridge the gap between inventors and decision-makers.
The biggest challenge with the INAII is they just don’t think they might have invented anything. In fact they’re adamant they haven’t. Every component or ingredient they are using has been seen before so how can it possibly be an invention. Of course, they have a point. We all know about Novelty after all.
However the INAII is busy. And by busy, I mean super, no time to think, too-many-projects-on-the-go busy. Focused on the task at hand they’re pressing on towards deadlines. They don’t have time for anything as distracting as IP.
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